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Mens sana in corpore sano. “Techno-Tourism”: the new frontier of tourism in Sardinia is called TMW

18 dicembre 2012 | By

Research and technology applied to tourism. It starts from Alghero, in Sardinia, the innovative project TMW, acronym for Technological Multisport Week, experience in active tourism supported by advanced technologies.
The project was born from the cooperation between the sardinian society ArchiMete Ltd., headquartered in Tramariglio (Alghero – Capo Caccia) and specialized in active tourism and, Area 3 – A Human Motion Lab and Aqvatech Engineering, companies both operating in the Science and Technology Park of “Porto Conte Ricerche”, within the wonderful natural environment of Capo Caccia.
Tourism has potential for sustaining development of Sardinia and Italy, but is going through a difficult time due to the international economic crisis. That’s why ArchiMete, Area 3 and Aqvatech studied and launched TMW, multisport original and innovative week. The idea is to link the practice of sports to a unique environment: the area of Alghero, the land Park of Porto Conte and the Marine Protected Area of Capo Caccia and Isola Piana. Everything with the support of science, technology and training of the companies located in the prestigious Science and Technology Park of Porto Conte Ricerche.
In this way tourists have the opportunity to live environment and nature through the practice of activities such as diving, snorkeling, trekking, kayaking, mountain biking and horseback riding.

 

The added value of TMW is the possibility to make a check-up of physical qualities (such as strength, balance, body composition, etc..) during functional assessment performed by Area 3. The same model used by the athletes of Dinamo-Bank of Sardinia Sassari, team that (altro…)

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comunicazione e contenuti a cura di:

Kontagio

www.kontagio.eu
ideazione e progettazione grafica di:

Alessio Tavoletti

email: alessio.grafico@alice.it
sviluppo tecnico e ingegnerizzazione:

Simone Volpini

www.simonevolpini.info