Responsible tourism … at work. The challenge is open at the World Travel Market 2012 in London

The labour policies in Sardinia must pass by a well-coordinated revival of tourism. In whatever form it is developed (of course, better if sustainable and responsible): active, hotels, campings, luxury, linked to the sea, golf and many other activities.
But if the goal is to create prosperity for a region unique in the world for nature, culture, traditions, food and wine, the whole system needs to change pace quickly.
If it is true -as unfortunately confirms recent statistics compiled by the study centers of many professional associations- that in Italy one day per week is burned by bureaucracy, honor to italians entrepreneurs that, despite the difficulties, are able to obtain excellent results.

The entrepreneurial class continues to invest in productive sectors that are more interesting. And among these, in Sardinia, there is of course tourism. For this reason, from 5 to 8 November  2012, ArchiMete staff will be in London, among the exhibitors at World Travel Market – WTM 2012 – International Fair of Tourism, which is one of the most important appointments for the operators tourism industry worldwide. The WTM 2012 comes five months after the workshop in Spanish buyers and tour operators in Sardinia promoted in Madrid and that allowed us to test the great interest that the Western European market has for Sardinia.

We have chosen to participate at WTM 2012 in London in the awareness to represent a part of one of the many tourist potential of this region. We think strongly that this effort can become powerful driving force for the creation of new jobs, yet highly qualified.
ArchiMete staff will be

present at the London fair, in the stand of the Sardinia Region (Italy Hall: Europe and the Mediterranean area – stand EM1800), to promote a system-tourism based on love for culture, nature, active tourism, activities such as scuba diving, snorkeling, trekking, kayaking, horseback riding and many other opportunities that allow you to experience a period of relax innovative, original and sustainable in the beautiful setting of the Natural Park of Porto Conte and Marine protected area of Capo Caccia and Isola Piana.
The opportunity to participate at WTM 2012 arrived with public notice of the Department of Tourism, Commerce and Handicraft of the Region of Sardinia, National and Community Service Projects Manager ROP ERDF 2007-2013. LdA 4.2.4.d. “Project overall strategic promotion and communication of Sardinia as a tourist destination.”
ArchiMete is young and to be known has chosen the social media marketing and a promotional coordinated campaign in the area. The aim is to invest and propose an intelligent tourism, combination of relax, entertainment, culture, nature, food and wine quality.
Visit us and we will be happy to welcome you and take you to discover the secrets of the active tourism in this corner of Sardinia.
If you like to learn more, continuous updates on Twitter (Twitter.com / Archimete) and Facebook (www.facebook.com/Archimete).

And… as they say in London?
Stay Tuned! 😉

(Photo is taken from WTM online picture library  http://wtm.mediafiler.net/wtm/start/wtm-2012)

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